Music festival
Summer is music festival season in Sweden. Photo: Rodrigo Rivas Ruiz/imagebank.sweden.se

The Swedish music miracle

How come Swedish music is such a chart-topper? Here are 4 main reasons, followed by 20 Swedish milestones.

The Swedish music scene includes songwriters and producers who are immensely popular. The Weeknd, Ariana Grande, Coldplay, Adele, Ed Sheeran, Justin Timberlake, Katy Perry, Taylor Swift, Selena Gomez, One Direction, Maroon 5, Pink, Britney Spears, Madonna, Ellie Goulding, Jonas Brothers – these are just some of the international pop acts who have collaborated with Swedes.

Since the mid-1990s, Swedish songwriters and producers have at times been behind up to half of all top tens on the US Billboard chart.

Stockholm and Los Angeles are two of the capitals in international pop today. Lots of hits are written and produced there. Check out the global pop songwriter elite and you’ll find that around 50 or so are Swedes.

It’s an incredible success story. How on earth could a small country of 10.5 million people partly located inside the Arctic Circle, and with a language unintelligible to non-Scandinavians, become a world leader in pop?

1. Swedish music schools

Part of the answer is education. Songwriters Max Martin and Shellback cite the importance of municipal music and arts schools to their development and the free availability of technical equipment at adult education colleges.

2. Digital technology

Another reason is Sweden’s early advances in digital technology, something that has fostered many ground-breaking musical innovations. 

Streaming service giant Spotify was founded by Swedes Daniel Ek and Martin Lorenzon and remains headquartered in Stockholm. The Berlin-based artist platform Soundcloud is another Swedish creation, as is streaming competitor Tidal (today primarily American-owned). And several Swedish programmers were involved in building Beats Music, which later became Apple Music. 

Another rising player from Stockholm is Epidemic Sound, one of a wave of music companies providing easy access to original music for commercial users.

A man shows a young girl how to play the guitar. Swedish music schools play a vital role for children.

Music and arts schools play an important role for Sweden's musical success. Photo: Astrakan/Folio/imagebank.sweden.se

Portrait of Spotify founder Daniel Ek, standing with his hands in his pockets against a green background.

With Spotify, founder Daniel Ek changed how we listen to music. Here, photographed for Wired Magazine in 2015. Photo: Max & Douglas/Contour by Getty Images

A black-and-white photo of the band ABBA in front of a wooden box with the writing *Made in Sweden for export*.

ABBA, way back when. Photo: Bengt H Malmqvist ©Premium Rockshot

A man shows a young girl how to play the guitar. Swedish music schools play a vital role for children.

Music and arts schools play an important role for Sweden's musical success. Photo: Astrakan/Folio/imagebank.sweden.se

Portrait of Spotify founder Daniel Ek, standing with his hands in his pockets against a green background.

With Spotify, founder Daniel Ek changed how we listen to music. Here, photographed for Wired Magazine in 2015. Photo: Max & Douglas/Contour by Getty Images

A black-and-white photo of the band ABBA in front of a wooden box with the writing *Made in Sweden for export*.

ABBA, way back when. Photo: Bengt H Malmqvist ©Premium Rockshot

A man shows a young girl how to play the guitar. Swedish music schools play a vital role for children.

Music and arts schools play an important role for Sweden's musical success. Photo: Astrakan/Folio/imagebank.sweden.se

Portrait of Spotify founder Daniel Ek, standing with his hands in his pockets against a green background.

With Spotify, founder Daniel Ek changed how we listen to music. Here, photographed for Wired Magazine in 2015. Photo: Max & Douglas/Contour by Getty Images

A black-and-white photo of the band ABBA in front of a wooden box with the writing *Made in Sweden for export*.

ABBA, way back when. Photo: Bengt H Malmqvist ©Premium Rockshot

Top 5 biggest selling Swedish acts

(albums and singles combined)

  1. ABBA – 500 million+
  2. Roxette – 75 million+
  3. Ace of Base – 50 million+
  4. Zara Larsson – 35 million+
  5. Avicii – 30 million+

3. Swedish music, international outlook

Yet another factor is the small size of the Swedish market, which drives internationalisation. Being able to speak at least one foreign language is almost a prerequisite. Unlike many European countries, Sweden doesn’t dub English-language TV series and movies. This means Swedes hear English spoken on a daily basis. Swedes are also among the most avid travellers on the planet.

4. Melancholic melodies

Some things that shape Swedish culture are the long, dark winters and the contrast between city and country. The music is often characterised by strong, inspiring melodies with a melancholic undertone – a tradition began by ABBA, who took their cue from Swedish folk music. Tunes once whistled in the depths of a pine forest now echo worldwide.

A black-and-white portrait of Swedish singer Monica Zetterlund.

Swedish singer and actress Monica Zetterlund (1937–2005) at the 1963 Eurovision Song Contest in London. Photo: Daily Express/Hulton Archive/Getty Images

The five men of Blue Swede all wearing furs and standing in a snowy white landscape, Björn Skifs at the front.

Björn Skifs and his Blue Swede band made it all the way to number one with ‘Hooked on a feeling’. Photo: Parlophone Music Sweden

Black-and-white photo of Europe singer Joey Tempest singing on stage, bent backwards with a microphone held up high.

Joey Tempest performing live with Europe in 1987. Photo: John Atashian/Getty Images

A black-and-white portrait of Swedish singer Monica Zetterlund.

Swedish singer and actress Monica Zetterlund (1937–2005) at the 1963 Eurovision Song Contest in London. Photo: Daily Express/Hulton Archive/Getty Images

The five men of Blue Swede all wearing furs and standing in a snowy white landscape, Björn Skifs at the front.

Björn Skifs and his Blue Swede band made it all the way to number one with ‘Hooked on a feeling’. Photo: Parlophone Music Sweden

Black-and-white photo of Europe singer Joey Tempest singing on stage, bent backwards with a microphone held up high.

Joey Tempest performing live with Europe in 1987. Photo: John Atashian/Getty Images

A black-and-white portrait of Swedish singer Monica Zetterlund.

Swedish singer and actress Monica Zetterlund (1937–2005) at the 1963 Eurovision Song Contest in London. Photo: Daily Express/Hulton Archive/Getty Images

The five men of Blue Swede all wearing furs and standing in a snowy white landscape, Björn Skifs at the front.

Björn Skifs and his Blue Swede band made it all the way to number one with ‘Hooked on a feeling’. Photo: Parlophone Music Sweden

Black-and-white photo of Europe singer Joey Tempest singing on stage, bent backwards with a microphone held up high.

Joey Tempest performing live with Europe in 1987. Photo: John Atashian/Getty Images

20 MILESTONES OF SWEDISH MUSIC

1964: A jazz icon waltzes to immortality

It takes just four hours for singer Monica Zetterlund and the Bill Evans Trio to record one of the most critically acclaimed Swedish albums of all time. The jazz masterpiece Waltz for Debby launches a stellar career for Zetterlund. Today, more than 15 years after her death, Zetterlund has admirers across generations – ABBA’s Agnetha FĂ€ltskog, Nina Persson of The Cardigans and Zara Larsson are just three of them.

1974: Swedish pop gets its international breakthrough

Not everyone remembers that Swedish supergroup ABBA got their first international break via the Eurovision Song Contest in 1974. In the English city of Brighton, the world surrendered to the Swedish quartet's ‘Waterloo’ – a song that's been named the greatest Eurovision song of all time by BBC viewers.

That same year, Björn Skifs and his Blue Swede band hit number one in the US Billboard charts with ‘Hooked on a feeling’.

1984: The first black metal album sees the light

Bathory’s self-titled debut is released. It is credited as an album that defined the black metal genre. With shrieking tempos, the Stockholm band takes darkness to a whole new depth. This, you could say, is Nordic noir before it became a crime fiction genre.

1986: ‘The Final Countdown’ begins its eternal journey

The glorious anthem of Swedish glam metal band Europe is released. It will roar to number one in 25 countries, and like a comet, it’s blazed a trail ever since. Attend any major sports event and there’s a good chance you’ll hear its rousing beat pumping from the stadium speakers.

Swedish music's Neneh Cherry on stage.
Neneh Cherry at the Diamond Awards Festival in Antwerp, Belgium, in 1989. Photo: Gie Knaeps

1988: Cherry inspires girls to find their voice

A pregnant Neneh Cherry raps and sings her hit ‘Buffalo Stance’ on BBC’s Top of the Pops, which inspires countless young female fans to make their own music. Cherry’s blend of hip-hop, house and feminism has influenced many, not least Swedish acts such as Leila K and Robyn. In 2022, Robyn and rapper Mapei pay homage to Cherry with a re-imagined, swaggering version of the groundbreaking hit.

Black-and-white photo of the band Roxette, with Per Gessle to the left and Marie Fredriksson to the right. Roxette helped put Swedish music on the world map.

Four of Roxette's songs became number ones in the US. Photo: Mattias Edwall

Group portrait of the two women and two men of Ace of Base. The band helped put Swedish music on the world map.

The four members of Ace of Base in Munich in 1993. Photo: dpa picture alliance/Alamy Stock Photo

A singer pictured on stage with a microphone in her hand.

A singer of the Tensta Gospel Choir performing in Malmö in 2016. Photo: Michael Campanella/Getty Images

Portrait of artist Madonna.

Madonna on the set of her 'Ray of Light' video. Photo: Frank Micelotta/ImageDirect/Getty Images

Hardcore punk band Refused helped put northern Swedish city of UmeÄ on the world map. Photo: Johan Dalroth

Black-and-white photo of the band Roxette, with Per Gessle to the left and Marie Fredriksson to the right. Roxette helped put Swedish music on the world map.

Four of Roxette's songs became number ones in the US. Photo: Mattias Edwall

Group portrait of the two women and two men of Ace of Base. The band helped put Swedish music on the world map.

The four members of Ace of Base in Munich in 1993. Photo: dpa picture alliance/Alamy Stock Photo

A singer pictured on stage with a microphone in her hand.

A singer of the Tensta Gospel Choir performing in Malmö in 2016. Photo: Michael Campanella/Getty Images

Portrait of artist Madonna.

Madonna on the set of her 'Ray of Light' video. Photo: Frank Micelotta/ImageDirect/Getty Images

Hardcore punk band Refused helped put northern Swedish city of UmeÄ on the world map. Photo: Johan Dalroth

Black-and-white photo of the band Roxette, with Per Gessle to the left and Marie Fredriksson to the right. Roxette helped put Swedish music on the world map.

Four of Roxette's songs became number ones in the US. Photo: Mattias Edwall

Group portrait of the two women and two men of Ace of Base. The band helped put Swedish music on the world map.

The four members of Ace of Base in Munich in 1993. Photo: dpa picture alliance/Alamy Stock Photo

A singer pictured on stage with a microphone in her hand.

A singer of the Tensta Gospel Choir performing in Malmö in 2016. Photo: Michael Campanella/Getty Images

Portrait of artist Madonna.

Madonna on the set of her 'Ray of Light' video. Photo: Frank Micelotta/ImageDirect/Getty Images

Hardcore punk band Refused helped put northern Swedish city of UmeÄ on the world map. Photo: Johan Dalroth

1990: Power ballad duo show their muscles

Roxette’s anthemic ‘It Must Have Been Love’ becomes the third of the Swedish duo’s four US number ones. Featured on the soundtrack to blockbuster comedy Pretty Woman, the song remains the band’s biggest hit and perhaps their best known tune.

1993: The Sign of things to come

Gothenburg band Ace of Base officially make it big in America as their debut album The Sign tops the US album charts. The album – a meld of reggae and Euro techno – spends six months in the top three and eventually sells 21 million copies worldwide. To date, it’s the second best-selling album from a Swedish act, surpassed only by the ABBA Gold hits collection.

1996: Singing together unearths new talents

Tensta Gospel Choir in Stockholm is founded as a cultural integration project, and quickly becomes a nursery for gifted singers. Artists such as Lykke Li, Mapei and Sabina Ddumba are among the Swedish stars that have taken their fledgling vocal steps in the choir. An estimated 600,000 of Sweden’s 10 million inhabitants sing in choirs. No wonder Swedish pop is known for its sing-along refrains!

1998: Video directing enters the spotlight

Madonna releases her single ‘Ray of Light’, with a video showing scenes from different cities around the world. Swedish music video director Jonas Åkerlund wins a Grammy for it, and the video also wins five MTV Video Music Awards. Swedish music producers, songwriters and video directors like Åkerlund have played a towering role in the last 30 years of popular culture.

1998: Foretelling the future of hardcore

As the straight edge subculture and lifestyle spread in the 1990s, hardcore band Refused helps put the northern Swedish city of UmeÄ on the world map. The band dissolves shortly after the prophetically titled album The Shape of Punk to Come is released, but many bands across the world are inspired by their music.

Britney Spears singing on stage, her long her blowing behind her.

Britney Spears at the 2016 iHeartRadio Music Festival in Las Vegas. Photo: Kevin Winter/Getty Images

Black-and-white portrait of Avicii. A big name in Swedish music.

Tim Bergling, aka Avicii, was one of the first DJs to step up from clubs to arenas. Photo: Sean Eriksson

The two sisters of First Aid Kit posing against a backdrop showing a vast landscape.

Johanna and Klara Söderberg of First Aid Kit at the 2014 Sasquatch! Music Festival in the US. Photo: Steven Dewall/Redferns via Getty Images

Sideways portrait of Yung Lean against a dark blue night sky.

Rapper Yung Lean had his breakthrough already at the age of 16. Photo: Brandon Bowen

Britney Spears singing on stage, her long her blowing behind her.

Britney Spears at the 2016 iHeartRadio Music Festival in Las Vegas. Photo: Kevin Winter/Getty Images

Black-and-white portrait of Avicii. A big name in Swedish music.

Tim Bergling, aka Avicii, was one of the first DJs to step up from clubs to arenas. Photo: Sean Eriksson

The two sisters of First Aid Kit posing against a backdrop showing a vast landscape.

Johanna and Klara Söderberg of First Aid Kit at the 2014 Sasquatch! Music Festival in the US. Photo: Steven Dewall/Redferns via Getty Images

Sideways portrait of Yung Lean against a dark blue night sky.

Rapper Yung Lean had his breakthrough already at the age of 16. Photo: Brandon Bowen

Britney Spears singing on stage, her long her blowing behind her.

Britney Spears at the 2016 iHeartRadio Music Festival in Las Vegas. Photo: Kevin Winter/Getty Images

Black-and-white portrait of Avicii. A big name in Swedish music.

Tim Bergling, aka Avicii, was one of the first DJs to step up from clubs to arenas. Photo: Sean Eriksson

The two sisters of First Aid Kit posing against a backdrop showing a vast landscape.

Johanna and Klara Söderberg of First Aid Kit at the 2014 Sasquatch! Music Festival in the US. Photo: Steven Dewall/Redferns via Getty Images

Sideways portrait of Yung Lean against a dark blue night sky.

Rapper Yung Lean had his breakthrough already at the age of 16. Photo: Brandon Bowen

2000: Oops, he did it again – and again

With the hit song 'Oops! ...I Did It Again' Britney Spears reaches the top of the US Billboard charts once again thanks to the extraordinary talents of producer Max Martin. To date, this Swede has written/co-written 27 Billboard number ones, a feat surpassed only by Paul McCartney (32).

2008: Listening to music changes forever

The launch of Swedish streaming service Spotify transforms music listening. For years, the industry struggled with slumping record sales as consumers turned to file-sharing and illegal downloads. With Spotify, the first mass-market audio streaming platform arrives.

2011: Electronic dance music gains a new anthem

‘Levels’ by DJ/producer Avicii (1989–2018) takes electronic dance music to a new level. The catchy synth and innovative beat drop create a new type of radio hit and turns Avicii, then only 22, into a megastar. He becomes one of the first DJs to step up from clubs to arenas, erasing the boundaries between rave and concert.

In 2023, the now-deceased Avicii becomes the first Swedish artist to surpass 2 billion streams on Spotify with one tune – the classic 'Wake Me Up'.

2012: Pop and classical greats shine together

Swedish band First Aid Kit performs Paul Simon’s hit ‘America’ in front of the writer himself when he receives the Polar Music Prize in Stockholm. He gives the band a standing ovation.

The Polar Music Prize was first awarded in 1992 and has been described as the musical equivalent to the Nobel Prize. Two winners – one from pop/jazz, the other from classical music – usually share this annual award, which was founded by Stikkan Anderson (publicist, manager and occasional lyricist of ABBA).

2013: Cloud rap sweeps onto the stage

Swedish rapper Yung Lean is just 16 when his cloud rap songs burst into teenage bedrooms across the globe via YouTube and Soundcloud. Lean has since collaborated with the likes of Frank Ocean and Travis Scott, and is today hailed among the world’s most creative artists.

A black-and-white photo of Robyn, holding one hand on her head. Robyn is the pop queen of Swedish music.

In 2019 Robyn sold out a concert at Madison Square Garden in New York City. Photo: Liz Collins

Ludwig Göransson holding an Oscar statuette in his hands.

Ludwig Göransson won Oscars for Best Music (Original Score) both in 2019 and 2024. Photo: Dan MacMedan/Getty Images

Molly Sandén singing on stage, wearing white.

Molly Sandén performing her song 'Youniverse' at the Swedish Melodifestivalen in 2016. Photo: Michael Campanella/Getty Images

A black-and-white photo of Robyn, holding one hand on her head. Robyn is the pop queen of Swedish music.

In 2019 Robyn sold out a concert at Madison Square Garden in New York City. Photo: Liz Collins

Ludwig Göransson holding an Oscar statuette in his hands.

Ludwig Göransson won Oscars for Best Music (Original Score) both in 2019 and 2024. Photo: Dan MacMedan/Getty Images

Molly Sandén singing on stage, wearing white.

Molly Sandén performing her song 'Youniverse' at the Swedish Melodifestivalen in 2016. Photo: Michael Campanella/Getty Images

A black-and-white photo of Robyn, holding one hand on her head. Robyn is the pop queen of Swedish music.

In 2019 Robyn sold out a concert at Madison Square Garden in New York City. Photo: Liz Collins

Ludwig Göransson holding an Oscar statuette in his hands.

Ludwig Göransson won Oscars for Best Music (Original Score) both in 2019 and 2024. Photo: Dan MacMedan/Getty Images

Molly Sandén singing on stage, wearing white.

Molly Sandén performing her song 'Youniverse' at the Swedish Melodifestivalen in 2016. Photo: Michael Campanella/Getty Images

2019: New York’s subway filled with love and joy

New York’s 34th Street station transforms into a full-on dance party after singer Robyn's sold-out concert at Madison Square Garden. Subway riders and passers-by spontaneously bop to the tones of ‘Dancing on my own’. Rolling Stone ranks the tune as the 20th best song of all time.

2020: Uniting in euphoric exuberance

The Eurovision Song Contest is something of a Superbowl to Swedes. Both young and old get involved, and the country has won the competition more times than any nation, except Ireland. Fittingly enough, a couple of Swedes lend a musical hand to the parody movie Eurovision Song Contest: The Story of Fire Saga.

The film's title song ‘Husavik’ is sung by Swede Molly SandĂ©n – under the stage name My Marianne – together with Will Ferrell. The composers of the song – Swedes Fat Max Gsus and Rickard Göransson and American Savan Kotecha – get nominated for Best Original Song at the Academy Awards in 2021.

Swedish Eurovision winners

1974: ABBA, ‘Waterloo’

1984: Herreys, ‘Diggi-Loo Diggi-Ley’

1991: Carola, ‘FĂ„ngad av en stormvind’ (Captured by a lovestorm)

1999: Charlotte Nilsson, ‘Take me to your heaven’

2012: Loreen, ‘Euphoria’

2015: MĂ„ns Zelmerlöw, ‘Heroes’

2023: Loreen, ‘Tattoo’

A black-and-white photo showing ABBA's Agnetha FĂ€ltskog and Anni-Frid Lyngstad singing on stage.
ABBA's Agnetha FĂ€ltskog and Anni-Frid, 'Frida', Lyngstad – long before they became 'Abbatars'. Photo: RDB/ullstein bild via Getty Images

2021: Mamma Mia, here they go again!

In 1981, ABBA release what everyone – including themselves – assume is their final album. But then 40 years later, almost to the day, ABBA stun the world with a comeback record – Voyage. And to the delight of the fans, the following year, the band begins performing as digital ‘Abbatars’ at a purpose-built ABBA Arena in London.

2023: Loreen makes it two

At the Eurovision Song Contest (ESC) staged in Liverpool, the charismatic singer Loreen seals the win for Sweden with ‘Tattoo’. She becomes the first woman in history to win the ESC twice, having already won the event back in 2012 with ‘Euphoria’.

To date, Sweden has won the Eurovision Song Contest seven times – a record shared with Ireland.

2024: Multi-award-winning Swedish film music  

There have been more famous Swedes than Ludwig Göransson, but few can titulate themselves two-time Oscar winners. His music for Oppenheimer  (2023) – Christopher Nolan’s film about Oppenheimer’s role in the development of the atomic bomb – wins an Oscar for Best Original Score, and also a Golden Globe and a BAFTA. 

Back in 2019, Göransson won his first Oscar for his music in the superhero film Black Panther  (2018). That score also won him a Grammy Award. 

This article was originally written by Swedish music journalist Jan Gradvall.