10 Swedish superwomen
Greta, the Crown Princess and a butterfly medallist. All on this alphabetical list of Superswedes!
1. Caroline Farberger – CEO
Caroline Farberger is chief executive at ICA Försäkring – a major Swedish insurance company – and lives openly as a transwoman. When she decided to come out in a very public way, Caroline said that she wanted to encourage other people, especially in the corporate sector, to find the strength and courage to be who they truly are. In 2019, she was named LGBTQ person of the year at the QX Gala, an event that is arranged by QX, Scandinavia’s largest LGBT media publisher.
Caroline recounts her life journey in her autobiographical book Jag, Caroline: Yrkeskvinna och familjefar (’I, Caroline: Professional Woman and Family Father’), which was released in 2020.
2. Greta Thunberg – climate activist
An ordinary Friday in August 2018, a 15-year-old with a protest sign was spotted sitting outside the Swedish parliament. The sign read ‘School strike for the climate’. At the time, nobody would probably have guessed that this girl alone would start a massive, global movement for the environment.
Greta Thunberg and her Fridays for Future movement has gone from one individual being on school strike every Friday to protest the perceived lack of action from Swedish politicians on the climate crisis, to engaging 13 million strikers in 228 countries – to date. And from 2019 to 2020 her number of Instagram followers skyrocketed by more than 2,500 per cent (!) to 10 million.
At the UN Climate Action summit in New York in September 2019, Thunberg was urging the leaders of the world to acknowledge the facts and start acting:
‘I shouldn’t be up here’, she said. ‘I should be back in school on the other side of the ocean. Yet you all come to us young people for hope. How dare you. You have stolen my dreams and my childhood with your empty words. Yet I am one of the lucky ones. People are suffering.’
3. Helena Samsioe – drone queen
Helena Samsioe beams of confidence, so when she says that ‘what would take four hours with a car, a drone can solve in 20 minutes’, it sounds trustworthy. Maybe that’s what makes her such a fantastic entrepreneur, together with her ability to find solutions where others only find problems.
Samsioe grew up in many different parts of the world. Her parents were doctors and brought her with them on their travels with aid organisations. This made Samsioe realise that the world doesn’t look like Sweden, which sparked an urge for problem solving.
In 2015, the entrepreneur founded Globhe, a company that uses drones to capture image data. The data is used to prevent and respond to disease outbreaks around the world. For example, during the cholera outbreak in Malawi in 2018, Globhe could inform the United Nations about how many were affected by the outbreak, which – in turn – made the UN respond more efficiently. The drones are also used to deliver blood, vaccine and medicine in many rural parts of Africa.
Samsioe has won the Skapa Award, one of Sweden’s largest innovation prizes, and is on both Europe’s and the world’s Top 50 Women in Tech lists by Forbes Magazine. In January 2020, Globhe was also awarded the Zayed Sustainability Prize for driving impactful, innovative and inspiring sustainability solutions.
4 & 5. Iza och Elle Cryssanthander – TikTok celebrities
Don’t know who Iza and Elle are? Iza and Elle Cryssanthander are probably two of the most well-known teens in Sweden – at least if you’re a teen yourself.
Everything started in 2016, when the twins – 11 years old at the time – downloaded the Musically app and started making their own, 15-second long videos of themselves dancing. It wasn’t long until the algorithms worked in favour of the sisters. They were featured on the global front page of the app and gained huge recognition from all over the world.
Musically is now called TikTok and was the most downloaded app in 2020, at nearly 1 billion downloads worldwide. Iza and Elle are running the biggest Swedish TikTok account with over 5 million followers. The twins post a new dance video daily, were awarded the Kid’s Choice Award in 2019 and their channel is constantly growing – inspiring kids globally to express themselves through dance.
6. Kosovare Asllani – professional footballer
Kosovare ‘Kosse’ Asllani was early in her career praised by football (that’s soccer to our American readers) coaches for her speed and technique, and she wasn’t late to prove them right at the Women’s World Cup in 2019.
The forward scored three important goals during the World Cup. One in the winning match against Chile, another one in the winning match against Thailand and a third one in the bronze match against England.
For many years, Sweden has had one of the best teams in the world when it comes to women’s football. Football is the unofficial national sport of Sweden, but the success of the women’s team has never really created a huge buzz. Winning the bronze in the 2019 World Cup made the support for the team increase dramatically and finally gave them and Asllani the recognition they truly deserve.
Being of Albanian heritage, Asllani celebrates her background with a black, double-headed eagle tattoo on her ankle – the same eagle as the one on the Albanian flag.
7. Lovette Jallow – writer, lecturer, activist
Lovette Jallow seems undefeatable. She works inexhaustibly against racism and sexism as an influencer on social media and as a keynote speaker. She wrote and released Black Vogue: The Nuances of Beauty, which became the first European book ever about skincare and makeup for people with dark skin, and in 2017 she gathered 8,000 people in a protest against migrants being sold in Libyan slave trade.
Jallow grew up in Gambia and came to Sweden when she was 11. School was tough: Jallow had darker skin than her classmates and was bullied for it. As a 13-year-old, she stood up in class one day and held a lecture in front of her peers about why her skin was darker than the others. In other words, her activism started at an early age, and it seems like it’s also running in the family blood. Her grandmother was a minister in the Gambian government, and was deeply engaged in women’s rights, legal abortion and the accessibility of contraceptives.
8. Tove Alexandersson – orienteerer and ski-orienteerer
Calling Tove Alexandersson an orienteerer and ski-orienteerer only is an understatement. Alexandersson is also semi-superhuman. She won her first world championship gold medal in 2011 and has by now amassed 21 world championship golds and 14 European championship golds – across three sports.
Tove Alexandersson seems born to win. While trying skyrunning in 2018 – the sport of running in steep, high mountains – she became world champion there too during her second skyrunning race ever. And oh, the first race? She won that one too! These victories made her reigning world champion in three sports at the same time.
Where does Alexandersson put all her medals, you might wonder?
‘They are scattered all over the place, or half-forgotten in bags that I haven’t yet unpacked’, she said to Swedish Filter magazine.
9. Victoria – Crown Princess
In the summer of 1977, a Swedish princess was born. Despite being King Carl XVI Gustaf’s first child, the Swedish law said that the crown only could be inherited by a male offspring. However, this was changed only a couple of years later – an amendment in 1980 stated that the eldest child, no matter the gender, will inherit the crown. This made Victoria crown princess and will, in the future, make her Sweden’s first female regent since the 1700s and the third Swedish queen in history.
Support for monarchy is not a given, but Crown Princess Victoria is definitely a public favourite. She is loved for being modern and open-minded, and a strong advocate for children’s rights. In 1997 she founded the Crown Princess Victoria’s Fund (Kronprinsessan Victorias fond, link in Swedish), which enables children with disabilities or chronic illness to have active lifestyles. Her husband, Prince Daniel, is also engaged in questions like children’s health. The royal couple has two children: Princess Estelle (born 2012) and Prince Oscar (born 2016).
10. Zara Larsson – singer-songwriter
In 2015 Zara Larsson was 18 and had already created an international music career for herself. She started young, winning the 2008 talent show Talang – Sweden’s version of Got Talent – as a 10-year-old. In the mid-2010s Larsson had a string of global hits like ‘Lush Life’ and ‘Never Forget You’ – the latter featuring British Grammy-nominated singer MNEK. ‘Never Forget You’ went platinum in multiple countries, including the US.
Larsson’s music is described as R&B- and club-influenced dance pop, and she has collaborated with many big names such as French DJ David Guetta, for the 2016 UEFA Euro Cup theme ‘This One’s for You’; crossover band Clean Bandit, on ‘Symphony’ (2017); and with Norwegian DJ Kygo and American rapper Tyga, on ‘Like It Is’ (2020). Her first international release was the So Good album in 2017.
In 2018, Larsson landed on Forbes’ ‘30 Under 30 Europe’ list in the entertainment category. It remains to be seen where 2021 release Poster Girl will take her.